Art Of Makeup Beauty

                              

With innovative indie brands born daily, non-stop product drops and an endless stream of trends taking over social media, the beauty industry thrives on newness - but among all the buzz some movements are more significant than others. This year, conversations around sustainability in the beauty industry boomed, while commitments to greater diversity and inclusion were cemented.

Choosing the right foundation

wrong shade of makeup foundation. There’s no one foundation that fits all. Knowing how to choose the right foundation is as important as knowing how to apply foundation. Here’s our go-to guide on how to choose a foundation shade that is perfect for you.

In this post, we’ll cover: 1. How to find your skin tone 2. How to identify your skin undertone 3. How to choose foundation shade from swatches 4. How to make your foundation season-proof

5. Which foundation shade am I?

2. Highlights

‘Hair highlight colors’,  by anyone looking for a makeover. Some would like a subtle change, while others would want a drastic do over.  But of course, there’s the initial confusion over whether to go vibrant or do something natural, which hair color highlights you want, which colour highlights would actually suit your skin tone and hair, should you go with a balayage, . In case you wouldn’t want the hair stylist to make all the decisions for you, right, we’ve put together this highlights look-book to help you with some ideas.

3. Brighter lipsticks

So you’ve decided to embrace the power of, say, pink lips—now you just have to find the right shade of pink. Can’t be too hard, right? Oh wait, there are literally thousands of shades out there from bubblegum to berry…so how do you know which is going to look best on you?

First, consider the tone of the lipstick. Cool-toned lipcolors have more blue in them and tend to look better on people with cool-toned complexions. Warm-toned lipcolors have more yellow or orange in them, and tend to work well on those with warm-toned skin. Confused about whether your skin’s undertone is warm or cool? Check the veins on the inside of your wrist: if they look blue, you have cool-toned skin; if they look green, you have warm-toned skin. If you can’t tell one way or another, congratulations, you have a neutral skin tone and can do whatever you like!

Next, consider the depth of your skin compared to the depth of the lip color. People with fair complexions may look washed out with too-light lip colors, whereas very deep colors may not register on darker skin.

Finally, try everything. The best way to find your dream lipstick is by testing a range of different shades. Don’t be disheartened if you don’t find your perfect red, orange or pink on the first try; pick another shade and try again!